UEFA object to BCCI for ‘Champions League’ nomenclature

Before it takes off, the Champions League Twenty20 cricket tournament has hit yet another roadblock with the Union of European Football Associations (UEFA) objecting to the name of the event claiming trademark violation.

The European soccer governing body, which conducts the annual Champions League football tournament amid much fanfare, saw a trademark violation in the effort by the cricket boards of India, England, South Africa and Pakistan to have a Twenty20 cricket tournament bearing the same name.

According to a report in a website, UEFA has recently sent a letter to the Board of Control for Cricket in India (BCCI), objecting to the name after BCCI had applied for a Community Trade Mark (CTM) license for the Champions League to promote the event worldwide.

The inaugural edition of the Champions League Twenty20 tournament was scheduled in December last year before the Mumbai terror attacks led to the postponement of the extravaganza.

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